Alyssa Castillo

Dubai is one of the most advanced real estate markets in the world, where design, regulation, and innovation converge. From the high-rise towers of Downtown Dubai to the master-planned communities of Dubailand, every project follows a defined process that combines vision with discipline.
If you are planning to start a property development company in the UAE or want to understand how property development works in Dubai, this guide covers everything from market analysis to financing, construction, and handover.
Before launching your first project, you need to understand the structure of Dubai’s property market. The city is divided into freehold, leasehold, and mixed-use zones, each regulated by the Dubai Land Department (DLD) and its associated bodies such as the Real Estate Regulatory Agency (RERA) and the Dubai Development Authority (DDA).
According to the Dubai Land Department, Dubai’s total property transactions in 2024 exceeded AED 528 billion, which represents a 17% increase compared to 2023. This continuous growth is driven by foreign investment, long-term visa programmes, and high-quality infrastructure.
Property development in Dubai generally falls into three main categories:
Each sector requires specific permissions, financing structures, and feasibility standards. Understanding your target segment helps determine your project’s scale and investment level. For instance, Business Bay, Dubai Creek Harbour, and Downtown Dubai attract luxury buyers, while affordable housing thrives in Jumeirah Village Circle and Dubai South.
Establishing a Property Development Company in Dubai
All property developers in Dubai must operate through a licensed business entity. The process begins with registration through the Department of Economy and Tourism (DET) or one of Dubai’s free zone authorities.
To legally develop and sell real estate, you must apply for a Real Estate Developer Licence from the Dubai Land Department and register under RERA. These authorities verify your financial capability, experience, and compliance with development laws.
According to Baytify, a developer must provide audited financial statements, a feasibility study, proof of land ownership or development rights, and details of project funding.
If you prefer complete ownership, free zones such as Dubai Multi Commodities Centre (DMCC) or Dubai Silicon Oasis offer 100% foreign ownership and simplified company setup procedures.
Get Started for FreeFeasibility is the foundation of a successful property development. It determines whether your project will be profitable before you commit any capital.
A feasibility study should include:
Developers typically aim for a minimum 20% return on Gross Development Value (GDV) to mitigate risk. According to Construction Week, developers who use digital cost management tools achieve up to 15% higher cost efficiency compared to manual spreadsheet tracking.
Morta allows developers to conduct live feasibility appraisals by linking financial data, cost inputs, and revenue projections in one place. It replaces static spreadsheets with automated dashboards, helping you make confident investment decisions.

Choosing the right plot is critical. Under Dubai Law No. 7 of 2006, all land transactions must be registered with the Dubai Land Department, and foreign investors can only purchase freehold plots in authorised areas such as Downtown Dubai, Palm Jumeirah, and Dubai Marina.
Before purchase, verify:
The average cost of freehold land in Dubai currently ranges between AED 500 and AED 1,200 per square foot, depending on the location.
After acquiring land, the next step is obtaining planning permission and a building permit. Developers must submit master plans, structural drawings, and environmental assessments to the Dubai Municipality or the DDA, depending on the project’s zone.
The process is managed through the Building Permit System (BPS), where approvals usually take 8 to 14 weeks, and complex projects may require up to 20 weeks.
Incomplete or inconsistent submissions are among the most common reasons for project delays. Every change or variation must also be reapproved.
Morta can be used to monitor submission progress, track consultant approvals, and maintain communication records, helping developers manage permit deadlines efficiently.
Property development requires a robust financial structure. Common funding sources include:
For example, Emaar Development recorded AED 40.6 billion in property sales and AED 10 billion in revenue in the first half of 2025. This demonstrates how professional financing and phased development can produce consistent returns.
Morta enables developers to generate automated financial summaries and investor reports, improving transparency for lenders and strengthening credibility during loan applications.
Get Started for FreeConstruction is the most resource-intensive stage of development. The cost per square metre varies depending on the level of finishing and location. According to the Dubai Municipality, residential construction costs range between AED 3,000 and AED 5,500 per square metre, while luxury projects can exceed AED 8,000.
One developer that has maintained strong cost control is Binghatti Holding. In 2025, Binghatti launched 13 new projects worth AED 12.28 billion and sold over 12,000 units year-to-date, proving that disciplined cost management supports scalability.

Marketing begins well before completion. In Dubai, off-plan sales are tightly regulated. Developers must register their projects with RERA and manage all payments through approved escrow accounts.
Marketing strategies vary depending on your target audience. Luxury developers rely on international roadshows and premium digital campaigns, while mid-range projects rely more on brokers, social media, and flexible payment plans.
For example, Empire Developments manages a portfolio worth more than AED 2 billion across Dubai and Sharjah. The company’s success stems from its hybrid marketing model that blends agent partnerships with in-house digital campaigns to maintain consistent buyer engagement.
Morta supports marketing and sales teams by storing project brochures, unit layouts, and pricing data in one system. It also helps track client inquiries, handovers, and documentation approvals to ensure smooth coordination between departments.
Once construction is finished, you must obtain a Building Completion Certificate (BCC) from the Dubai Municipality or relevant authority. This confirms structural, safety, and environmental compliance.
Developers must then register each completed unit with the Dubai Land Department. Multi-unit projects must comply with Law No. 6 of 2019, which governs jointly owned properties and community associations.
Common post-completion requirements include:
Morta streamlines this process by centralising snag lists, completion reports, and warranty tracking. Developers can assign quality-control tasks, upload photographs, and monitor completion checklists from one dashboard.
Get Started for FreeDelivering one project successfully is only the beginning. Scaling requires data, structure, and repeatable processes.
Start by reviewing project metrics: delivery times, cost deviations, and sales performance. Maintain transparent relationships with banks, investors, and contractors. Reputation is everything in Dubai’s property market.
Developers like Binghatti have demonstrated how strategic scaling and efficient systems can enable multiple project launches per year. Meanwhile, Empire Developments’ sustainable growth model shows that smaller firms can achieve scale by reinvesting profits and maintaining strong internal project management systems.

Property development in Dubai is a blend of opportunity and structure. The city rewards developers who combine compliance with creativity and vision with precision. Each successful project starts with a strong feasibility study, efficient cost control, and a reliable project management system.
From industry leaders like Emaar Development to growing firms such as Empire Developments, one thing remains consistent: organisation defines success.
Morta brings that organisation to life. It centralises project planning, approvals, cost tracking, and stakeholder communication, so you can focus on strategy, not spreadsheets.
Start your Dubai property development journey with structure, clarity, and the confidence that every task, approval, and cost is in the right place.
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